Μετάβαση στο κύριο περιεχόμενο

THE RISE OF FASHION POP UP STORES

With the market facing hard times, high street retailers have found new life in the form of pop up shops and exhibitions utilising the free space which only stay open for just a few weeks or months. The number of pop-ups is definitely increasing. After a year of deteriorating consumer confidence and lower incomes, stores more than ever need a boost for the holidays when retailers in some sectors can make one third of their annual sales. Pop ups started mainly as a means to attract immediate consumer and press attention to brands fighting their corner in today’s saturated market. Now they have become a way for retailers to equal a quick sales boost. Pop-up stores typically pay landlords little or no rent outside of services such as electricity and construction costs. For property owners, the aim is to add retailers that can bring in more customers and improve the shopping experience. Airports are key places for pop up stores. They are a good option for brands who wouldnt have enough retail pull to be offered a permanent airport space. I visited my first pop up store during my vacation in Mykonos the past summer. It was hosted by Muzungu sisters at Benvedere hotel. I got an invitation from Dana Alikhani, co-inventor of Muzungu sisters and I grapped the opportunity to combine vacation and shopping. The event was fabulous. They offered a wide range of scarves, sarrongs, bags and other among all and coctails. Customers had the opportunity to touch and buy sarrongs from India or bags from Peru. Retailers are expecting this new pop up facility to be an ongoing trend – with driving sales key to their success, it’s a win win for retailers in this difficult climate.










Σχόλια

Δημοφιλείς αναρτήσεις από αυτό το ιστολόγιο

TRUE STORY..OH BOY!

Once upon a time a little girl was born. It was beautiful, lucky, smart and funny. It was the perfect soul uphealer, a family blessing and at the same time the busybody and the helter-skelter among her sisters and her brother.  As she grew up apart from her beauty she became one of the best and smartest student. At the age of 10, she was very attractive by the opposite gender and all the boys inside the class was in love with her. She used to be the most popular girl in the class since she became president at the students elections. When the little glory at the age of 10 came to surface she was proposed by a little and smart boy to become his girlfriend.









During the parties that were organized during the class year she used to dance unstoppable with the cutest outfit of all. At home, she used to change clothes every five minutes to find the best outfit for the specific occasion. She was the happiest kid of all and she wasn't in need of something extra to be happy. She was born hap…

TOMATOKEFTEDES-FRIED SANTORINI BALLS

INGREDIENTS:
-3 TOMATOES
-1 ONION
-FLOUR
-WET AND SQUEEZED BREAD
- SPEARMINT
-OLIVE OIL
-SALT/PEPPER

PROCESSING:
-PEEL OFF THE TOMATOES AND CUT IN SMALL PIECES
-STRAIN/FLITRATE THEM   FORN30-60MIN IN ORDER TO BE MORE SOLID
-CUT THE  ONION TO LITTLE PIECES
-WE POOR ALL THE INGREDIENTS IN A BOWL AND ADD FLOUR INSIDE UNTIL IT BECOMES MUSH/PUREE-NOT VERY SOLID

ON A PAN WITH VERY HOT OLIVE OIL WE PLACE THE TOMATO BALLS AND COOK THEM BOTH SIDES TILL THEY BECOME REDISH.

ENJOY!

Yours,
Angela






-

EASY RECIPE! SOUFFLE AU CHOCOLAT BY ANGELIKI

SOUFFLE AU CHOCOLAT!

INGREDIENTS;
-3 EGGS
1/2 GLASS OF SUGAR
-1 GLASS OF FLOUR
-1 BAKING POWDER
-300GR BITTER CHOCOLATE
-1/2 BAR OF BUTTER


PROCESSING;
1. MIX EGGS WITH SUGAR
2.  ADD THE FLOUR AND BAKING POWDER
3. MELT THE CHOCOLATE AND BUTTER IN THE POT
4. PUT EVERYTHING TOGETHER

PRE HEAT OVEN AT 250 CELCIUS DEGREES.

IDEALLY, SERVE WITH A SCOOP OF VANILLA ICE CREAM!

ENJOY,
YOURS,
ANGELIKI